Guest Lecture by the Head of Marketing at «Emil» LLC to Students of the Business Department

On November 26, 2025, fourth-year students of the Business Department met with Anzhelika Antonova, Head of Marketing at «Emil» LLC.

The speaker discussed current marketing trends and the specifics of product promotion in a highly competitive environment, presented real-life case studies from «Emil» LLC, and shared professional tools that help develop effective marketing strategies.

Students learned:

– How marketing departments at large companies operate today;

– What competencies are in demand among young professionals;

– How effective advertising campaigns are created and promoted;

– What trends will shape the industry’s development in the coming years.

The lecture was held in a dialogue format: students actively asked questions, discussed internship and employment opportunities at «Emil» LLC, and received valuable recommendations.

The event was an important addition to the educational process and inspired students to further develop their marketing skills.

Business Department