IV International Distance Marketing Olympiad

On March 10, 2023, the results of the IV International Distance Olympiad in Marketing were summed up.

The organizers were Buketov Karaganda University , Department of Marketing and Institute for Digital Economy Research. 7 teams from Kazakhstan and CIS countries took part in the Olympiad.

The purpose of the IV International Distance Olympiad was to improve the quality of training of specialists, develop creative potential, as well as stimulate interest in educational and research activities.

To participate in the Olympiad, the teams had to prepare an ambient campaign for the 1st round, for the 2nd round to develop gamification ideas for domestic brands in video format.

The participants completed the tasks in a non-standard way, a practice-oriented approach became a distinctive feature of the work.

In accordance with the final result, the 3rd place was taken by “Promotion Team” of the Kazakh-American Free University consisting of: Snezhana Kovaleva , a 1st year student of the EP “Marketing and PR – Management”, Daria Kostina, a 1st year student of the EP “Marketing and PR – Management”, Albina Aidarkanova, a 3rd year student of EP “Tourism”.

Scientific advisers – senior lecturers of the Department of Business Madina Aitkazina , Arailym Kalieva .

Congratulations to the winners and we wish all the participants the future success!

Department of Business